Instagram Brand Ambassador SCAMS To Look Out For

Fake Instagram Boutiques are making millions of dollars off of Brand Ambassador scams. There are key factors to look out for, so you won’t be the next victim.

The Brand Will Post a Comment Under Your Pic

You take a cute pic and post it on Instagram for everyone to see. You write the hashtags in your caption and within a day, you are flooded with numerous Instagram brand comments. The comments are always about how they love your style and that you should DM them if you want to be either a brand ambassador or do some type of collaboration.

Perhaps you fall for it because you have never heard of a brand ambassador scam. Unfortunately, you have just become their next victim.

The comments always look similar to this and they almost always ask YOU to reach out to them for more information. A brand that wants to work with you will not ask you to reach out to them. They will reach out to you and most of the time it’s by email, but never by comments.

Now, if you look at the profile that posted the comment, they are always different accounts. If a brand wants to work with you, they will personally reach out to you, but it will never be through a second account.

The Brand offers EMPTY Perks

You DM the brand and they tell you about all the “lovely” perks you will receive as a brand ambassador. The catch is, you have to pay a small handling fee to receive your free products or use a discount code and pay the rest.

The brand usually drowns this out by listing ALL the perks you will receive. You get so distracted by the perks, that the shipping costs don’t even seem like an issue anymore.

Now most of the time the merchandise is listed at such a high price, on their website, so you think the merchandise is high end or expensive, but it’s not. All of the perks listed, the merchandise prices, and the shipping cost are all THE SCAM. You are actually paying more for shipping than the actual value of the product.

An IN DEPTH example of a couple SCAMS

Crescent Treasures

Crescent Treasures is an online boutique that “appears” to be high end. It has a very clean looking website and the product pictures look professionally done.

The jewelry is incredibly pricey and any person who is not familiar with these scams would easily fall for a scam like this. They look like a legit company.

They have this beautiful bracelet listed on their site for $70.31 USD which is crazy expensive for a bracelet. Unfortunately, this bracelet is not even worth half this price.

What is Ali Express

Ali Express is an online retailer where you can find various merchandise for a very cheap price. A lot of companies order from Ali Express in bulk and then apply their logo to the products. This “Anita” Bracelet is on Ali Express for $1-$7 dollars depending on the type of design you want.

Crescent Treasures is literally marking their jewelry for a way higher price than the bracelet is actually worth. You can literally find the same jewelry on Ali Express. When you receive a package from Crescent Treasures, the package says made in China. Coincidently, this is where the majority of the vendors and factories are located where these products are made. A huge red flag is if the products take almost a month to get to you or you don’t even receive it. They don’t even send a tracking number.

Chic NYC Runway

Chic NYC Runway is another brand who is a little more advanced in their scamming. This brand reaches out with lengthy emails that look very professional and legit.

Now, this scam is trickier because the emails look so professional and they even add names of top designers to make it seem like they are a big deal. This scam uses FOMO (fear of missing out) as their scamming tactic to make you think that you would be missing out on a “BIG” opportunity.

Fortunately, this is an easy scam to spot because the perks look very similar to the previous one.

They even go as far as sending you a follow-up email if they don’t get a response. A lot of people have been scammed by this company and if you look on Google, you will find numerous videos about this brand.

This is another website that looks pretty clean and professional, but their basic tees are incredibly over-priced. You can literally go on Ali Express and buy this same shirt or similar ones for $1-$3 dollars and slap a logo on it. This is such an obvious scam.

This is an example of a basic tee that someone put a logo on.

What to expect from an actual brand deal

An actual brand will not ask you to pay any money to advertise their products. They either give you free products or pay you money through a brand deal. It will also be easy to find information about the company and the founder. There will also be a lot of reviews or testimonials on the products.

These fraudulent brands are scamming small influencers and Instagram users out of millions of dollars and every single person who they give a shoutout to on their pages have been scammed. Unfortunately, some don’t even know that they were scammed.

Today, the world is full of online scams, but they are pretty easy to spot once you know what you are looking for. Keep these tips in mind when dealing with brands.


This Pinterest Course Will Drastically Grow Your Blog Views

5 Jewelry Affiliate Programs For Small Influencers and Bloggers in 2021

Why You Should Switch to a Self-Hosted Blog



I am the founder of Glocoa.

107 thoughts on “Instagram Brand Ambassador SCAMS To Look Out For

        1. Hello Desiree,

          Thank you so much for writing this article and being very precise with the examples on how all the different scams work.
          I was actually contacted for an ambassador position for Mariz Jewelry on Instagram and after looking into more reviews and further information about them, I found your blog! This was extremely helpful to me and now I can share this knowledge and educate my friends as well!

          Thank you for your kindness and informative words! I am looking forward to catching up and reading more about all your super helpful suggestions!

          1. Hello Natalie!

            Thank you so much for your kind words. I truly appreciate it. I am so glad I am able to help so many people avoid this scam. That’s thousands of dollars that won’t be put into their pockets.

            OMG! Another reader just posted a comment about the company you are referring to (marizjewelry). She was able to find their products on Ali express, as well, so yes that company is another one of those scams.

            I am just happy that you decided to do some research before going for it. Cudos to you for that.

          2. Hello! I have been told that it’s a scam, as well, and that people have received the same dms.

          3. Omg ME TOO! I told them I was too poor to pay for the shipping fee and if they are willing to send me some products I might promote LOL, but I won’t no worries! I was reached out by the manager although I only had 200++ followers haha

        2. I said thanks but no thanks to scams and they replied back to me staring that it most definitely was not. LOL

          1. Haha! They are definitely scammers. I’m glad that so many people are becoming aware of their scams.

      1. I was literally about to ‘order my 4 FREE items’, when I Luckily came by your info! TG I hadn’t finished my order, but wish I could’ve found it earlier, as I have placed a few orders today & yesterday, with other companies wanting me to be their ‘Ambassador’! So, if I use these other brands, I won’t get paid? Ot is it that they’re just Super over-priced, that makes it a scam…I’d like to at least make some of my money back, like 350$, between 6 companies…got some great stuff, or so I thought…maybe some can be returned?

        1. Wow! I’m so glad you found my post. Unfortunately, I don’t think you can get your money back. The scam is really the shipping and the over-priced items because majority of items cost anywhere from $1-$10 to make. So they are really over-pricing their items which is so wrong on so many levels. So they are getting a lot of their profit from the shipping and people buying these crazy over-priced items. I hope you can get your money back, but I’ve heard from a few people that they haven’t received their items after months or that they were never able to actually get their money back.

    1. Same goes for me. They neither commented on my posts but dm. I was looking up the location of the company but that’s just a house in the UK were normal people would life in.

        1. Gracias por tu investigación, y por hacernos caer encuentra de la estafa a mi también me escribieron y todo es tal cual lo dice aquí

    2. Same with me! I even had a little talk with them about their sustainable values. They told me that they “create ethical and sustainable jewelry” and that they “avoid harsh chemicals in jewelry making processes”. LOL it’s actually so sad what they do for money

      1. OMG! They definitely don’t hold sustainable values. It’s so funny what some sham businesses will do for money.

  1. Thank you ma’am.It’s really hard for beginners like me to identify these scams.You saved my time and hard earned money

      1. So if you do purchase from them do they just take your money from shipping? They don’t go into any sort of information or into your account to take more money? I paid through pay pal and am sketched out now even tho pay pal is legit I ordered from Mariz jewelry also

        1. The only money they take from you is the shipping. They don’t continuously charge your account thankfully.

          1. If the messages look anything similar to the ones I have listed in my blog post, don’t go for it.

  2. Hi, first of all thank you so much for this information, I’m a new small influencer and the ‘crescent treasures’ just reach out to me just like you said. They told me I’ll get 4 free items and my own discount code. Their store claim to give ‘free shipping for all orders’ but they told me I need to pay the shipping fee for 36 euros!!! That’s totally expensive and I wouldn’t pay this amount of money to be an ‘ambassador’. Thank you so much for the information you helped me a lot

    1. I’m so happy that you didn’t fall for the scam. It’s really sad how they are going around scamming small influencers, like us, out of so much money. There are so many people that have fallen victim to their scams and it’s horrible. Yes! You should never pay to be an ambassador of any company because if a company wants you to be an ambassador, they won’t charge you anything. They will give you the product for free or pay you. I’m glad I could help. You’re most welcome.

  3. Legit just got a message from ‘crescent treasures’ and was about to pay for the shipping but thought hmmm lemme just double check. Needless to say i’m so grateful I found this post!

  4. Hey thanks so much, I was just contacted by this company and was very skeptical regarding paying the shipping. Which in any case should be around 12€ not 30-35€!! So I tryed to find something on the company and your blog pupt up first!!!! So glad as I have no idea about this stuff. Thanks and keep up the good work 🙂

    1. Yes! The shipping costs are absolutely ridiculous and I am so happy you spotted that red flag. High five to you. You’re very welcome!!!

  5. OMG thank you so much! I was going to accept this offer and actually pay the shipping but I decided to get some information first.

  6. no pense llegar a encontrar informacion que me fuera a servir sobre este tema, en verdad estoy muy agadecido con tu gran aporte de informacion. Justo hoy me enviaron mensaje de esa pagina de joyeria y se veia sospechosa pero real por el hecho de que otras personas ya eran embajadores. muchisimas gracias!! Espero que puedas seguir blindando informacion de este tema

    1. Estoy muy contento de que haya encontrado útil mi información y de que no haya caído en su estafa. No hablo español, así que utilicé el traductor de Google para responder.

  7. Thank you for doing what you do best. May God bless you for sharing your story. My friend got all of the above info. that you mentioned. Thank you, thank you again for being a scam stopper. Don’t stop please!

    1. Aww OMG! Thank You so much for this very sweet comment. I am so glad that you found this information and that your friend didn’t get scammed. I will be making more posts like this in the near future.

  8. wow, thanks for the heads up Desiree, also got a message from them asking me to be an ambassador for 4 free items and a shipping fee! phew. Thanks for saving me from this scammers.

  9. Hi,

    too late! So I ended up sending a shipping fee to Heralds Treasures. It’s been about two days and I sent them a message regarding the tracking #. They’re saying it’ll take them 4-7 days for a tracking # due to high volume. I told them to cancel it and now she responded by saying that I can cancel it in 60 days.
    Now my question is, would I actually be able to get my money somehow? Is it possible to get a refund?


    1. Aww I’m sorry girl. I honestly don’t think they will give you a refund at this point. When it happened to me, I just counted it as a loss. 60 days is a ridiculous amount of time to cancel an order and usually when you make an online purchase, you get your tracking number immediately. That was my first red flag. I never received a tracking number. Not even after I asked for one.

  10. Hiya, I just got a dm from ‘crescent treasures’ saying I can get 3 items for free and all I need to do is put my details in. I’m looking at these comments and reading your blog about it and now its making me free unsure because with my situation my basket is coming up with £0.00 with three items in my basket with the discount code they gave me. But i still need to put my payment details in which is putting me off.

    1. I honestly wouldn’t go for it. You might be charged shipping after which wouldn’t be good. I would proceed with caution.

  11. Crescent treasure dm me too saying 4 items free gave me the same long message their insta looked fake and their pics had one like each but the website does look very legit glad I looked it up thank you for this

    1. I’m so glad you didn’t fall for it. Yeah the huge amount of followers and a few likes on each pic is a big red flag.

  12. Well im fucking dumb i payd the shipping and just now looked what is this company🤦‍♀️ are they gonna take money now on my bankaccount or what do i have to do now

    1. Unfortunately, your money is probably gone, sorry to say. you’re not dumb girl, they are really good scams and they got a lot of people. At least, now you know and won’t make that same mistake in the future.

  13. Omg Thank you so much.. they did the same to me, but i thought it was really strange hahaha thank you so much

  14. Hi Desiree, thank you for this article it was so useful and it is the second featured link when you Google Cresent treasures.. so well done! 😀 Today, I received a comment and DM from the same brand but also from another about 20 similar brands/IG accounts… I was like, what the hell is going on which made me think all of them must be scams and all are so similar. I have been getting these before but not in such high volume. I have never purchased anything as I always thought I don’t need some unknown jewellery or clothes from the US… (I am based in the UK). So, I would only go for a collab if I know or actually already use the brand. But today I was thinking maybe I should go for it even if I get something for free only once… Luckily, as a PhD researcher, I do research on everything (literally) and you just saved my time and shipping money. Thanks! 🙂 btw. this should be investigated properly as I think it is unethical, illegal and starting to be extremely popular. 🙁

    1. Thank you so much for your thoughtful comment.🤗 I have heard from quite a few people that they are now being bombarded with so many dms and comments from these scammy companies which is crazy. It seems they have upped the ante on their scams or it might just be bots they set up to comment or dm multiple people. Regardless, it is horrible and so unnecessary. Especially, for smaller influencers and bloggers who are actually trying to partner with actual brands. It also is taking people’s hard earned money which is disgusting in itself. Especially, during a pandemic. I am so glad that you decided to research before taking any further steps. Applause to you for doing that. I really hope that they get burned for scamming so many people. It definitely is walking that illegal line to me, but the sad part is it’s a smart scam and they probably made sure to create such a scam in a way where they can’t get sued. I hope that there is something done in the future to weed out these type of scampanies.

  15. ¡Thank you Desirée! you just saved my time, illusions, and 29€ of shipping money! and another company to the list: MARIZJEWELRY
    Be careful, It’s exactly the same, I investigated and saw their products also on Aliexpress. And the same, they offer you to be a brand ambassador, with 100% discount on their jewellery (€ 50 for something that costs € 3 on Aliexpress and without shipping costs) and discounts for you to share in publications and the opportunity to gain followers. You “only” pay the shipping cost, about 30€.

    1. OMG! Thanks so much for providing another company. That will help so many people. I’m so glad you didn’t fall for the scam.

  16. Hi Desiree,
    Thank you so much for writing about this. I’ve actually seen an ad first and reacted to it. And immediately when I did, new likes and some messages turned up on my account so 🚩🚩🚩
    That’s how I ended up on your page and I couldn’t be more grateful to have found it before I sent anyone anything.
    I owe you*

    1. Awww you’re welcome hun!!! I just want to help. I’m so glad that you spotted the red flags and didn’t proceed with them until doing your research. That was a really smart move. 🙌🏾🙌🏾🙌🏾

  17. hi i’m from brazil, recently some these brands liquidate me and Heralds Treasures ended up convincing me to pay a fee. Now I found your blog that provides me not to fall for these scams thanks for your help

    1. Aww I’m sorry that happened to you. I’m glad you found my blog. Now you know what to look for, so they won’t be able to scam you again.

  18. Wish I found this article sooner than I just could’ve donated my money to charity instead of these scamming a-holes. A valuable lesson learned I guess. Now time to nail them to the wall.

    1. Oh no! I’m sorry you got scammed, but on the positive side, you’ll never fall for something like that ever again. These scammers are literally the worst.

    2. I also fell for the scam, I never reply to messages like that. I am so upset. I understand how you’re feeling.

  19. I have fallen for the Mariz scam. I never replied to Instagram Messages about becoming an ambassador for a brand or whatever but today for some idiotic reason I replied and I actually did the whole thing, thinking it would help me. I don’t reply to messages and today I did and shot myself in the foot. I only came to your page hours after making that huge mistake.

    well… now I paid $27,95 for something I’ll never receive. I’m 30 years old how on earth did I fall for this?!

    Please ignore all “Brand deals” if a company wants you they will send you items for free.

    1. Aww! I’m sorry you got scammed by them. Yes, I too fell for it, but thankfully we both know what these scammers are up to now. I’m just glad a lot of people are becoming aware of these types of scams.

  20. one of these companies asked me to work for them and i thought it was legit 😭😭 i feel so bad, i spent days sending people the same messages to get them to place an order and only pay for the shipping i’m so dumb i feel horrible and lied to, i’m so sorry i should’ve done more research but i was really excited to get my first “job”

  21. Oh, I got so excited when they texted me…like finally someone noticed my account. Thank you for helping to spot things like that

  22. Thank you so much for making this article, they send me a dm late last night and it all looked legit until they said I had to pay 39 euros for shipping, and they said I had to do it right away to make the discount code work, so thank you so much!

  23. i got a dm from crescent treasures earlier this week and responded out of curiosity, i kind of figured it’d be a scam but then it started seeming so legit. then i searched for reviews and your article came up i’m so glad i found this before doing anything.

    thanks for providing this important information so people can stay protected!!

  24. I got same comment from Crescent Treasures. So I googled and I found your explanation here! Thank you so much.

  25. Oh my gosh, thank you so much for this!!! I make YouTube videos and recently got my first sponsor. Since then, my emails and DM’s have been flooded with offers. One being Miraz. Something felt off about it.. So I googled them and luckily found this! Another one I was recently DM’d by was Versus Enigma. I haven’t heard anything bad about them, but I’m still researching more before I waste my time and money. It’s crazy how people are okay with scamming others!

    1. You’re quite welcome! Congratulations on your first sponsored deal. I haven’t heard about Versus, but if the messages look similar to how they look on my blog, I wouldn’t move forward with them.

  26. I’m sad that I haven’t seen this before I fell for another brand.

    Never enter into a cooperation with “Roosali”!

  27. Hey Desiree,
    Thank you for this very useful post.
    I am too frugal to fall for these scams though. Lol.
    I get contacted a lot by these so called brands but immediately I see the 50% discount I ignore them.
    Although a few are legit. I have had a few who send money to my PayPal for me to purchase products, They are small time and just trying to get reviews on their Amazon stores.
    But I got contacted by Marizjewelry today, so I decided to do my research as usual and found your post.
    I definitely would not have paid the shipping cost, but I would have been dealing with severe FOMO. So thanks really. Big save.

    1. Haha! Being frugal definitely has some great benefits. I’m glad you didn’t fall for it. Like you stated, if the company sends you money or sends completely free stuff, then they are most likely legit. It’s the 50% scammers that everyone needs to look out for.

  28. I need help! I failed to do my research and ordered from:
    > Mariz Jewelry
    > Sway Vintage
    > Vetorya
    > Ernest Martheo

    From the comments above, I’ve gathered that Mariz is a scam. Can you help me with any of the others?

    Thank you!!

    1. Hello there!

      I haven’t heard of the others (sway, vetorya, or Ernest math), but hopefully someone else in the comments will be able to respond to you and let you know whether those are scams too. If you received a similar message to the ones in my blog post, then it’s most likely a scam, as well.

  29. Thanks for the post Desiree! Saved me some research, but I also ended up writing about two other accounts (Madnecia, Vorillo) doing this so the more awareness the better.

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top